— PROJECT NAME
Empower Moves
— CLIENT
UN Women Australia
— YEAR
2022
— ROLE
Creative Strategist, TikTok Creative Lab AUNZ
— AWARDS
WEBBY:
🥇 Best Use of Social Media Advertising, Media & PR
ASIA SPIKES:
🥈 Social Behaviour
🥉PR – Social Engagement
🥉 Charity – Social and Influencer
AWARD ✐ :
🥇 Branded Content and Entertainment, Individual
🥇 Charity-Direct, Individual
🥇 Charity-Social, Individual
— OVERVIEW
UN Women Australia’s #EmpowerMoves invites girls to celebrate International Day of the Girl by coming together on TikTok to show their voice in support of a strong and equal future for themselves.
The powerful dance sequence, personalised by girls around the country, has been echoed by celebrities, and people across the world.
